myTab.co is a travel gift card where you can save travel cash and shout ‘put it on myTab’ so friends & family contribute towards your trip. Then simply redeem your funds towards travel, all within the website. It’s faster, easier and no stress compared to hunting for the lowest price since customers are already travel-cash rich. And, since myTab.co is running a gift card platform, they can negotiate exclusive deals on behalf of their customers. The founder started the company seven years ago to help address the biggest pain in travel – price fluctuation. With gifted or saved funds, the customer isn’t focusing on the price because they are already cash-rich so the experience shifts to a happier action.
Name of the company: myTab.co
Name of the founders: Heddi Cundle
Year founded: 2010
Number of employees: 3
Location: San Francisco, California, United States
Facebook page: https://www.facebook.com/mytab
Twitter page: https://twitter.com/#!/mytab
Target Market: Study abroad, wedding/honeymoon registry, philanthropy trips, birthday/celebration gifting and saving for general getaway trips.
The business model: Affiliate revenues from travel partners, selling customized statistical data to the travel industry, Match myCash ‘advertising email’ product placement, affiliate revenues and mobile revenues.
Future plans for the company: myTab.co plans to be a massive ecommerce player not only in the travel space but also other select verticals.